“We need help crafting the right messages for our startup.”

 

 

It was late 2014 and I was having a conversation with my friend, the CEO of an exciting startup here in Raleigh. I had just started to offer freelance copywriting services, and we were discussing a unique challenge for his business: How does one develop a language for a new brand that resonates with customers?

After numerous discussions regarding voice, tone and terminology, we began to craft new messages and refine existing ones. It was a fun process that helped establish an invaluable asset for the business: its content.

Since that first project, I’ve had the pleasure to work with numerous businesses with similar needs. Together, we’ve tackled common questions like:

 

• How can we tell our story in a compelling way to prospects and customers?
• How do we establish a voice and maintain its consistency across content mediums?
• How do we set up our website for our unique visitors?
• How do we convert customers on our landing page, promotional emails, and social posts?
• How do I optimize my website for search engines?

I’m Carson Speight, and I created Propel Content to help startups and small business owners find their voice and grow their business. Your customers live in a world that’s highly digital, and they expect to receive relevant content precisely when they need it. Let me help you deliver your content and propel your business.

Let’s discuss your content needs.